# Best Practices

> Complete GEO strategies for one situation each: a WordPress site, a brand starting from zero, a local business, a team in China or abroad. Read one article for the whole route; follow links for the details.

- URL: https://geo.casa/best-practices/
- Hub
- Reviewed: 2026-10-28

Each article here follows one reader from start to finish: what to check first, what to build, how to measure and what to leave alone. The steps link to the entries that hold the evidence, so you can read the route in one sitting and come back for the details.

Every article marks which steps are documented by the platforms, which rest on industry observation and which are still guesses.

**Slides for sharing:** a short [overview deck](/deck/) for decision makers, and decks by [website](/deck/site/), [role](/deck/role/), [business situation](/deck/business/) and [market](/deck/market/). Each deck has a PDF download. Each slide repeats a claim from these guides with its evidence level and source.

## Sources

- [Google Search Central: AI features and your website](https://developers.google.com/search/docs/appearance/ai-features)